As an employer deeply committed to advancing economic opportunity, the Austin Area Urban League (AAUL) has successfully partnered with Workforce Solutions Capital Area to grow its team, invest in emerging talent, and support meaningful career pathways. By leveraging Reverse Referrals, Subsidized Employment, and On-the-Job Training, AAUL has strengthened its workforce while modeling best practices in inclusive hiring and skill development.
For mission-driven employers like AAUL, it’s essential to bring in staff who align with both the organization’s values and its community impact goals. Traditional recruitment methods can sometimes leave key roles unfilled if the right candidates aren’t actively applying.
AAUL embraced the Reverse Referral model—referring strong candidates directly to WFS Capital Area to be screened for eligibility and supported through subsidized employment services—to close this gap. This approach ensures they can move forward with hiring individuals they’ve already identified as valuable additions to their team.
Through Reverse Referrals, AAUL referred six candidates, resulting in five hires through the Subsidized Employment program. These placements provided immediate support to the organization while reducing wage costs during the initial training period. Two of those employees transitioned into On-the-Job Training—a clear indication of AAUL’s commitment to long-term workforce development.
These transitions resulted in wage increases ranging from $3.00 to $5.00 per hour. These outcomes reflect a strong return on investment for both the employer and the individuals served.
What they’re saying: “This service has been instrumental for the Austin Area Urban League, especially considering our challenges with immediate funding for new hires,” Eric Valentine, Senior Director of Workforce Development at AAUL, said.
“Since our partnership began, we have had the opportunity to hire quality employees permanently, and we’ve noticed that they approach their roles with a strong sense of responsibility during the probationary period. I sincerely hope the Subsidized Employment Program continues, as it significantly impacts our community in Travis County. Thank you once again for your support!”
This group of employees represents more than just numbers—they reflect the impact of a hiring model that puts equity, strategy, and speed at the center of workforce development. By leveraging Reverse Referrals, AAUL was able to hire individuals they had already identified as mission-aligned, while Workforce Solutions provided the financial support to onboard and upskill them.
Our partnership with AAUL reflects a smart hiring strategy and a meaningful investment in people. In 2025, Workforce Solutions Capital Area paid out $67,000 in subsidized wages—dollars that go directly toward building local workforce capacity and supporting employer growth. AAUL’s experience stands as a model of how these funds can be maximized to benefit both organizations and the communities they serve.
Austin Area Urban League showcases how workforce solutions can be tailored to meet the real needs of employers—especially those working on the frontlines of economic empowerment. By combining Reverse Referrals with Earn & Learn strategies like Subsidized Employment and On-the-Job Training, AAUL is not only hiring for today, but also developing a workforce for tomorrow.
Our tailored solutions at various levels of support can assist your business with awareness-raising, training, placement, and upskilling. Learn more and contact us to begin.